Marketing Manager

Website CareerSaudia

My client is an Amusement Retail & Entertainment company in KSA is currently looking for a Marketing Manager to join their team in Riyadh. Reporting to CEO Retail & Entertainment, you will responsible to develop the marketing and branding portfolio that sustains the business model. You would plan and lead all the digital marketing activities and digital presence.

  • Establish and keep the bond that the Company maintains with the marketing partners, build a trusting relationship as well as coordinate and follow up the projects authorized by them for each brand/project in terms of branding, positioning, promotions, activations, events, etc
  • Developing strategies and tactics to boost the company’s reputation and drive qualified traffic
  • Deploying successful marketing campaigns from ideation to execution
  • Leading the Marketing department and managing entire social/digital team with an emphasis on strategy & business development
  • Proactively suggesting methods of improving existing offerings and providing new value- added offerings to clients
  • Build and maintain a strong and consistent brand through a wide range of online and offline marketing channels
  • Continuously researching and identifying industry trends globally and locally to share with staff
  • Managing daily operations of Social Media Marketing, Media, Design, and Production
  • Share industry knowledge across the team and relay best practice to clients
  • Tracking and  analyzing  the  performance  of  advertising  campaigns,  managing  the marketing budget, and ensuring that all marketing material is in line with our brand identity
  • Build and maintain a strong and consistent brand through a wide range of online and offline marketing channels
  • Produce valuable and engaging content for our website, digital portals and blogs that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Analyze consumer behavior and adjust email and advertising campaigns accordingly
  • Seek among local and international companies the ones that best suit with the local business environment for commercial agreements
  • Negotiate contract agreements with Marketing Partners
  • Keep a constant communication with each marketing partner/sponsors and / or their agencies and follow up their participation in our brands (image, fluency, novelties)
  • Elaborate presentations for sales and remodeling of establishments with the goal of showing the concepts/brands and the participation proposal of the trademark
  • Coordinate the  areas  involved  in  the  development  and  execution  of  the  marketing campaigns
  • Follow-up to any project of the marketing partners/sponsors (promotions, activations, events, inaugurations, launchings, etc.)
  • Ensure the projects’ execution through constant and effective communication between the different areas in the Company and the sponsor trademarks
  • Participate in the annual work plan with the senior team aligning it to the Company’s Objectives
  • Review and present new association proposals to potential marketing partners with the purpose of attaining additional income to the Company.
  • Travel requirements: 25%


  • +7 years of experience in marketing, public relations, sales, or advertising activities
  • Marketing and or Business Administration Major. Ideally with graduate studies in marketing and Advertisement
  • Experience and strong digital marketing skills
  • Experience in promotion campaign management and branding
  • Excellent client relations and treatment
  • Experience in negotiations and commercial agreements
  • Focus on customer service
  • Perfect profile would come from Entertainment background, Retail, or Hospitality.